DEE MICHEL
Digital Content Producer | Fine Art + Portrait Photographer
I’m a creative Digital Content Producer and photographer with 14 years behind the camera and more than four years in fast-paced local broadcast news. I specialize in crafting meaningful visual stories—whether through photography, video, or digital content that connects with people. With a strong background in social media strategy, public relations, and AP Style writing, I bring both creativity and precision to every project. My goal is always to create authentic, engaging work that inspires and grows a brand’s presence.
PORTFOLIO
A collection of articles, images, references and testimonials
Journalistic writing
WCCB | July 10th 2025
Mayor Vi Lyles Announces Bid For Re-Election
Charlotte Mayor, Vi Lyles announces today that she will officially file for re-election on Wednesday, July 16 at Noon.
"Starting out with just a simple pop-up during the summers to a full store just three years later. She described the journey as serendipitous."
Asheville's Comeback Story
–– "It’s no secret that Asheville has faced its share of challenges after the recent hurricanes. Flooding and storm damage hit local businesses and homes hard. But in true Asheville fashion, the community rallied together, rebuilding their beloved city and coming back stronger than ever."
Feature writing
WCCB | March 21st 2025
Get to Know Your City: Special Edition – A Weekend Getaway to Asheville, NC
If you’re looking for a weekend escape filled with scenic mountain views, craft breweries, and a thriving arts scene, Asheville is calling your name!
PHOTOGRAPHY
Photo catalog featuring credited work + freelance images
CREDITED PHOTOJOURNALISM | WCCB
FREELANCE PHOTOGRAPHY | INFINIDEE
Additional Photography Links:
PIXIESET | DEEKARYN | INFINIDEE
ON THE GRAM
"My work lives at the intersection of storytelling and design, where thoughtful details and subtle beauty shape every project. It is guided by a quiet, intentional approach to storytelling—where composition, texture, and tone elevate everyday moments into something enduring. Through photography and digital design, I create imagery that feels considered and timeless, balancing thoughtful detail with an effortless sense of luxury."
REFERENCES + TESTIMONIALS
Caryn Little, Senior Director of Content for Web, Digital & Streaming Optimization, WCCB Charlotte
I had the privilege of managing Deeandra during her time as a Digital Content Producer at WCCB Charlotte, and I can confidently say she is one of the most exceptional professionals I’ve ever worked with.
Deeandra consistently demonstrated remarkable dependability, creativity, and initiative. She’s a quick learner who anticipates what needs to be done and executes tasks with precision and enthusiasm. Her understanding of digital platforms is outstanding — she navigates social media strategy, content creation, and audience engagement with ease and expertise.
Beyond her technical skills, Deeandra brings an energy and positivity that elevate the entire team. She’s an excellent writer and photographer, a natural storyteller, and someone who thrives in fast-paced digital environments. Her adaptability, professionalism, and collaborative spirit make her an invaluable asset to any organization.
Simply put, Deeandra is a rare talent — smart, motivated, and genuinely a joy to work with. I have no doubt she will continue to excel and make meaningful contributions wherever her career takes her.
Michael Mathis, Digital Creative Director + Executive Producer, WCCB TV
I worked firsthand with Dee on multiple projects and can confidently say she is an exceptional creative and collaborator. As an Executive Producer on a TV show called Queen City Country, I brought Dee on to support the show’s digital marketing efforts, where she quickly proved herself as a strong asset to the team.
She assisted with photo and video content creation and worked directly with clients with professionalism, confidence, and ease. Dee is highly adaptable, eager to learn, and consistently executes at a high level.
Across every project we worked on together, she delivered strong results and brought a positive, dependable presence. She is a standout candidate and someone I would highly recommend.
Josh Francis, Creative Director and Executive Producer, WCCB-TV
I highly recommend Deeandra Mitchell as an incredibly talented digital content producer, photographer, and creative professional.
In my time working with her at WCCB TV in Charlotte, NC it was quickly clear to me that she has a rare ability to blend technical expertise with a strong artistic eye, producing work that is both engaging and visually compelling.
Deeandra is collaborative, detail-oriented, and passionate about her craft—someone you can trust to elevate any project. I recommend her highly!